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Podcasting is the distribution of audio or video files, such as radio programs or music videos, over the Internet using either RSS or Atom syndication for listening on mobile devices and personal computers. more...

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The term podcast, like "radio", can mean both the content and the method of delivery. Podcasters' websites also may offer direct download of their files, but the subscription feed of automatically delivered new content is what distinguishes a podcast from a simple download or real-time streaming (see below). Usually, the podcast features one type of "show" with new episodes either sporadically or at planned intervals such as daily, weekly, etc. In addition to this, there are podcast networks that feature multiple shows on the same feed.

Podcasting's essence is about creating content (audio or video) for an audience that wants to listen when they want, where they want, and how they want.

Podcasting versus broadcasting and streaming

Subscribing to podcasts allows a user to collect programs from a variety of sources for listening or viewing either online or off-line through a portable device, whenever and wherever it's convenient. In contrast, traditional broadcasting provides only one source at a time, and the time is broadcaster-specified. While podcasts are gaining ground on personal sites and blogs, they are not yet widespread. One easy way to find podcasts is to use the Podcast Directory in iTunes; these automatically-updated podcasts can then be synchronised to a portable multimedia device, such as an MP3 player, for off-line listening.

Read more at Wikipedia.org


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